Kenyas Minister for Tourism, Najib Balala, is in Morocco at present on a mission to promote travel between the two countries, and while there reportedly asked Royal Air Maroc to commence flights between Nairobi and Casablanca. Nonstop flights are thought to encourage both tourism and trade between the two countries, and Royal Air Marocs extensive European and North / West African network is also expected to attract additional traffic.
Balala is on Morocco on a fact finding mission, heading a delegation from Kenya tourism private sector with a number of high ranking officials from the leading tourism trade associations like the Kenya Tourism Federation, KATO, KATA, MCTA, EcoTourism Kenya and the Kenya Association of Hotel Keepers.
While Kenya Airways is not yet flying to Casablanca it is the declared intent of The Pride of Africa to fly to all political and commercial capitals across Africa by the end of 2013, giving Royal Air Maroc the initial market advantage. A delegation from Casablanca is expected in Nairobi next month to finalise the arrangements of flights between the two countries.