Nor1 and Accor announced a partnership to deploy Nor1’s eStandby upselling product across the Accor portfolio of upscale and luxury hotels to help its properties drive ancillary revenue by offering its guests relevant and timely upsell offers. The partnership follows the successful pilot of eStandby across Accor properties in North America, Europe and Asia.
“Together, Nor1 and Accor are providing our properties with the tools to further delight their valued guests by providing upgrade opportunities to their hotels’ premium inventory,’ said Agnès Roquefort, Accor’s Senior Vice President of Global Revenue Management & Pricing. She concluded, “We are delighted to be working with Nor1 to further enhance our hotels’ revenue and operational performance on many levels.”
Working with the Nor1 Merchandising Platform, and eStandby, Accor reinforces its capacity to reach guests with real-time personalized offers and recommendations based on variables and derived statistics relative to the unique traveler and his/her trip.
“We are tremendously excited to announce this partnership with Accor,” said Jason Bryant, Nor1’s Founder and CEO. He concluded, “We look forward to continuing to exceed all expectations for the eStandby product, and to expanding our partnership with this worldwide hospitality leader in the future.”