The Tourism Authority of Thailand (TAT) is recommending 12 hidden gems that tourists must not miss when they are in the kingdom, as part of its new ‘Discover Thainess’ campaign, which aims to emphasize the priceless treasures of the country – the people, the culture and society.
TAT Governor Mr. Thawatchai Arunyik said, “Among the so many attractions and points of interests Thailand has to offer, these 12 fascinating provinces of Lampang, Phetchabun, Nan, Buriram, Loei, Samut Songkhram, Ratchaburi, Trat, Chanthaburi, Trang, Chumphon and Nakhon Si Thammarat will surely give travellers something extra to remember from the trip to the Land of Smiles.”
There are 77 provinces in Thailand, which are assigned into five regions: North, Northeast, East, Central, and South. Each province contains unique cultural, historical and natural attractions. Among them, 10 major destinations (Bangkok, Ayutthaya, Chiang Mai, Phuket, Krabi, Hua Hin, Pattaya, Samui, Hat Yai, and Phang-nga) are currently drawing a number of tourists from across the world.
In the Central Plains, two fascinating provinces are Samut Songkhram for its unique river-based lifestyles and Ratchaburi for its famous art and craft communities. Representing the East are Trat, which has been selected as an ideal destination to enjoy pristine islands and beaches while Chanthaburi is home to all fruits of Thailand.
In the South, Trang is the place to be for nature and food lovers, Chumphon for beautiful beaches and crystal clear sea, and Nakhon Si Thammarat for a variety of distinctive religious and natural attractions.